✅ Top 15 Most Important Data Sets for Seed Companies


1. Germination & Genetic Purity Data

  • Why important: Ensures seed quality meets standards.
  • Used by: QA/QC team, regulatory audits, R&D.
  • Metrics: Germination %, physical purity %, genetic purity %, seed vigor index.

2. Breeding & Performance Trial Data

  • Why important: Directly impacts the success of new hybrids.
  • Used by: Breeders, product managers.
  • Metrics: Yield, days to maturity, disease resistance, uniformity, GxE interaction.


3. Seed Production Data

  • Why important: Enables cost-effective and scalable seed multiplication.
  • Used by: Production managers, agronomists.
  • Metrics: Seed yield per acre, rejection %, recovery rate, production cost per kg.


4. Dealer and Distributor Sales Data

  • Why important: Helps track channel performance and optimize supply chain.
  • Used by: Sales & marketing team, business heads.
  • Metrics: Sales volume per dealer, order frequency, outstanding credit, region-wise sales trends.


5. Customer Feedback & Complaint Data

  • Why important: Guides product improvement and reputation management.
  • Used by: Marketing, product development.
  • Metrics: Number of complaints per lot, farmer satisfaction ratings, issue closure time.


6. Inventory & Shelf-Life Tracking

  • Why important: Prevents expired seed sales and financial loss.
  • Used by: Operations/logistics, warehouse managers.
  • Metrics: Batch age, slow-moving stock, reorder levels, stock-to-sale ratio.


7. Variety-wise Profitability Data

  • Why important: Tells you which hybrids make money.
  • Used by: Finance, top management.
  • Metrics: Total cost per kg vs selling price, marketing cost per variety, ROI per hybrid.


8. Weather & Pest Incident Logs

  • Why important: Helps correlate field performance and pest resistance.
  • Used by: Breeders, seed producers, agronomists.
  • Metrics: Temperature, rainfall, disease severity index, pest frequency.


9. Farmer Demographics & Behavior Data

  • Why important: Supports targeted marketing and product positioning.
  • Used by: Marketing, business development.
  • Metrics: Farmer size, crop preferences, sowing dates, purchase frequency.


10. Competitor Price & Product Tracking

  • Why important: Necessary for staying competitive in market.
  • Used by: Product managers, sales heads.
  • Metrics: Competitor pricing, pack sizes, trait advantages, demo results.


11. Digital Marketing & Lead Conversion Data

  • Why important: Evaluates ROI of marketing campaigns.
  • Used by: Marketing team, digital strategy.
  • Metrics: Ad reach, clicks, conversions, cost per lead, lead-to-sale ratio.


12. Demo Plot Results & ROI

  • Why important: Validates product performance in real field conditions.
  • Used by: Sales, product development.
  • Metrics: Yield data, farmer feedback, visual ratings, cost per demo.


13. Regulatory Approval & Licensing Status

  • Why important: Prevents legal issues and sales halts.
  • Used by: Regulatory affairs, legal team.
  • Metrics: ICAR trial status, State/NBPGR approvals, expiry timelines.


14. Seed Pricing & Scheme Analytics

  • Why important: Controls profit margins and evaluates sales schemes.
  • Used by: Sales heads, finance, product managers.
  • Metrics: MRP vs realization, scheme effectiveness, seasonal discount ROI.


15. R&D Cycle Time & Success Rate

  • Why important: Drives innovation pipeline speed.
  • Used by: Breeding team, R&D leadership.
  • Metrics: Cross to commercial release timeline, % successful hybrids, cost per variety developed.


Post a Comment

0 Comments

Close Menu